Front of House AI Team

AI support for your front desk, around the clock

A coordinated Front of House AI team supports guest communication and service across every channel, keeping responses fast, consistent, and under human control.

Guest expectations have changed. Front desk capacity hasn’t.

Guest communication now spans more channels and more moments through the stay, putting pressure on even the best front desk teams. Consistency suffers and teams feel overstretched.

This is the work the Front of House AI team is built to handle, taking on repetitive communication and coordination so your staff can focus on guests and moments that matter

Meet the
Front of House AI team

A coordinated team of AI service experts that supports guest communication, working together in one shared workspace under human supervision.

Guest Services Agent

Answers routine guest questions like check-in details, amenities, policies, and stay information, using your hotel’s data.

Concierge

Provides local dining, attraction, and experience recommendations without tying up the front desk.

Doorman

Surfaces relevant guest context from past reservations and ongoing conversations so staff have the right information the moment they engage.

Supervisor Agent

Reviews responses before they’re sent, escalating to staff when confidence is lower and allowing automation when confidence is high.

One shared workspace

A unified inbox for every conversation

Messages from every channel flow into one inbox where the Front of House AI team works together. Staff can step in at any time with full context.

All guest channels in one place

Conversations visible to staff

Automatic language support

The team communicates in your guests’ language automatically, supporting the vast majority of languages.

Operto ONE Platform:
built-in oversight

The Operto ONE Platform provides governance behind the AI team, ensuring automation supports your staff without acting beyond your comfort level.

Human supervision by default

Clear rules and confidence thresholds

Full visibility into AI reasoning

The same governance layer applies across Front of House, Back of House, and Distribution, ensuring consistent standards.

See how the Front of House AI team works in practice

A calmer way to run your front desk

Works with the systems
you already use

Real-time reservation and guest data from your PMS keeps responses accurate and up to date, from check-in details to stay history.

Guest communication, where it happens
Messages from email, SMS, WhatsApp, website chat, and guest app flow into one unified inbox, with full visibility for staff.

Don’t hand AI the keys on day one

AI can be incredibly effective at supporting your front desk team, but only after it earns trust. Turning on full automation too early is the fastest way to fail.

A more deliberate approach

Operto ONE is designed to support this progression, so your team stays confident as automation increases.

Trusted by hotels known
for great service

Hotels use Operto ONE to deliver fast, reliable service even during peak periods or after hours, without sacrificing personality.

Mollie B. Warren, Nicholson House

“Operto ONE Guest Services Agent is a big upgrade. Centralized two-way messaging lets us deliver the same level of service as if the guest were right at the front desk.”

Erin Matthews Sophie's Gasthaus

“Guests love that they can simply reply to text. It makes communication feel effortless and personal. Overall, Operto has helped us run a smoother, more efficient operation, and we couldn't be happier with the partnership.”

Mollie B. Warren Nicholson House

"Operto ONE Guest Services Agent is a big upgrade. Centralized two-way messaging lets us deliver the same level of service as if the guest were right at the front desk."

See how this works at your property

Every hotel is different. The Front of House AI team is designed to adapt to your workflows, service standards, and comfort level with automation.

Operto’s comprehensive hospitality management software streamlines your operations, enhances guest experiences, and drives growth—regardless of your property portfolio.

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